The Perkins Corp. of McKenzie has signed a long-term lease with Farmer’s Home Furniture to move into 850 Volunteer Drive in Paris, an address that previously hosted Fred’s.
According to a press release, Farmer’s has more than 225 stores in the southeast and specializes in furniture, bedding, appliances and electronics.
Interior building improvements have begun at the new Paris location and plans for a fall opening are in place.
The closest Farmer’s Home Furniture stores are in Martin, Mayfield, Humboldt, Clarksville and Jackson. The company’s corporate offices are in Dublin, Ga.
The Perkins Corp. performed a marketing radius analysis on the area to determine what national tenant would be needed in Paris. It found that a major regional furniture store was at the top of the list.
Perkins contacted Farmer’s after analyzing the findings and negotiated a long-term lease.
The Perkins Corp. built and leased a movie theater in Paris and built the former Social Security office and has been involved in many other projects in the area.
Recently, it purchased the former Dairy Queen building on the corner of Tyson and Mineral Wells avenues and sold the property to Carroll Bank & Trust.
CEO Ed Perkins said Paris has always been an important part of his life. His wife Demetra taught third grade at Atkins-Porter Elementary School when J.H. DeBruce was principal and W.O. Inman was the superintendent.
Perkins said online store Amazon was the source of Fred’s decline.
“They are every retailer’s nightmare,” he said of the website. “It is practically impossible to beat Amazon on price and convenience. Fred’s currently has over three hundred vacant buildings in the southeast.”